When people walk through your church doors for the first time, they’re often seeking connection, spiritual help, or a place to belong and thrive. But even the most welcoming worship centers can unintentionally alienate guests if your communication is filled with...
As a church leader, your ultimate goals are reaching your community with the Gospel of Jesus Christ and keeping your congregation happy as you build ministry discipleship. Church marketing is essential for your growth though. So, focus externally on your community to...
“5D Theory” represents the five key reasons (starting with D) why people often visit a church for the first time: Divorce, Death, Displacement, Disaster, and Development. These guests are likely seeking comfort, community, and spiritual guidance during a significant...
Effective communication is essential for church leaders and pastors to inspire, guide, and connect with their congregation. Mastering these skills not only strengthens relationships but also enhances the church's brand, mission, and outreach. Here are five...
Change is an inevitable part of life (our one constant), and this is especially true within the dynamic environment of the church. Whether it's a shift in leadership, a new ministry initiative, or adjustments in worship style, effectively communicating these changes...
Unless you have unlimited church resources, you’ll need to stretch your church communication budget to get as much done for a small amount of expenditure. Certainly, at times during the year, you’ll have to stretch every communication dollar. There’s so much to do,...
There are many beneficial ways to use your church website if it’s built properly: event calendar, staff information, church and ministry information, and collecting offerings. But here are 3 things you didn’t know a church website could do for your ministry: Collect...
At Easter, or during any overwhelming church season, a church communicator (or Pastor) needs to be mindful of burnout self-care. Here are some self-care strategies so you can protect yourself from burnout: Prepare with Adequate Expectations: Church communicators often...
Welcoming first-time guests to your church, and encouraging them to return, involves thoughtful planning and intentional actions. Here are seven practical steps to help ensure that first-time guests become long-term members of your church community: 1. Warm and...
Managing your church's social media properly will help connect with your congregation and community. There are many social media tools to help you with this monumental task. This isn’t an exhaustive list but it will help you get started (search for more “social media...
A key leadership aspect that can greatly impact a ministry is finding a niche - a discovered thought area where you can flourish and become an expert. This focus is more effective than it is to know “a little something” about everything. People pursue experts. Every...
Using a church management system (ChMS) can greatly enhance communication within a church community. But remember, it’s a two-way system that requires your members and you to engage with it. Here are some tips to effectively use a ChMS for communication in your church...
Create a thread of 3-5 words that describe what you’d like your perception to be. You need a thread!
Leaving on vacation recently, I boarded a flight with my wife, and heard the safety announcements. I travel a lot so honestly, I rarely listen to the flight attendants with their memorized warnings. Seriously, do we need to be told how to buckle a seatbelt? ...
The church greeters ministry is essential for every church. Why? Because your congregation needs to feel a welcoming community. A church greeter ministry spreads hospitable people throughout the entire church as part of an effective first impressions ministry. Think...
Jesus, in His earthly ministry, couldn’t preach to everyone; so, He practiced preaching to personas. He knew His local audience! And then, what He said reached a greater audience. Can you preach to everyone? No. You need to know your local audience, get their...
Quality videos always start with a great story (that needs to be discovered or written), and go from there.
It can be challenging to manage the morale of church volunteers. There are many reasons why volunteers may experience low morale; from burnout, to stress, to interpersonal conflicts. However, a church's success often relies on volunteer engagement, and it's impossible...
Do you wonder if you’re wasting time on your church social media content? You could be if you’re creating random posts about various themes and events. There’s a better way. It’s called branding: Identifying what makes the content your church’s, and controlling it so...
When leading a ministry online, there are many differences than leading an in-person ministry. Don’t be fooled like many Pastors who, during COVID especially, decided it’s as simple as putting a video on your website. All while running church, as usual, in the...
Effective church fundraising ideas are required to capture people’s attention and have them willingly open their wallets in generosity. But there are many organizations requesting donations on a regular basis, and all those fundraising requests combine with other...