In a move to enhance its content production and distribution capabilities, Safeliz, a Christian publishing house affiliated with the Seventh-day Adventist Church, has integrated a live production workflow featuring acquisition, control and delivery hardware from Blackmagic Design.
This investment supports Safeliz’s efforts to expand its reach and improve the quality of its multimedia offerings. Beyond publishing, Safeliz engages in a host of initiatives including conferences on social issues, online training courses through its Interbooks platform and support for global charitable missions.
Overseeing Safeliz’s digital transformation is Production and Multimedia Coordinator, Rickson Nobre. “My role was to develop a multi channel strategy aligned with the growing demand for high quality digital content. I wanted to enhance production values and enrich the storytelling,” he begins.
“We also wanted to reduce production costs, implementing a content production hub that wasn’t overly complex or difficult to operate, as we often rely on support staff who don’t come from a production background,” notes Nobre. “With our activities covering such a wide range of events and productions, we required a plug and play workflow that could adapt to those content creation needs.”
Safeliz’s facilities in Colmenar Viejo, Spain now feature a dedicated production facility including a studio and gallery control room designed around Blackmagic Design. The multi camera workflow relies on Blackmagic Studio Camera 4K Plus G2s alongside the ATEM Television Studio Pro 4K live production switcher for vision mixing and multiple HyperDeck Studio 4K Pro broadcast decks for content capture and playback.
“The integration of broadcast grade equipment in our AV setups not only enhances our ability to take on larger scale productions, but also ensures we can address the technical and creative production needs of our events and conferencing program confidently,” concludes Nobre.
About Blackmagic Design
Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to www.blackmagicdesign.com.